Innovation Software Group
65 N Plains Industrial Rd
Wallingford, CT 06492
Phone: (203) 774-0512
Fax: (203) 774-0514


Optimize and Market

Google can't find your website? Your competitors out-rank you on AOL? Need one of those banner ads? Sounds like a job for ISG's web marketing experts. We offer:

Search Engine Optimization

Search Engine Marketing

Online Advertising


Search Engine Optimization (SEO) helps your customers find you online using Google, Yahoo, MSN, AOL, and more. The Web is a democracy. The more people who click on or “vote” for your site, the higher your ranking. Using sophisticated content engineering, link development and meta data, we’ll help your site go from being invisible online to excellent rankings.

Search Engine Marketing (SEM) gives you a short cut to getting to the top of search engine results. Want your site to be number one? You can bid and pay-per-click to get top rankings. If you’re in a competitive industry, this is a must-have in your marketing arsenal.  And, it gives new sites a jump start in climbing up the organic search rankings.

Online Advertsing creates a dramatic online presence that can target specific customers who meet your exact demographic criteria. Ranging from banner ads to rich media, we collaborate with leading creative teams to get your company new customers and new business.

Our ongoing analysis and consulting gives you evidence of the effectiveness of an online campaign and tools to improve performance. What’s more, it’s easy to show a quantifiable return on investment to your accountant or investors. All you have to do is give them a report tracking all the leads and sales come in through your website!

Contact us to get started today.